The Cross Promotion Agreement is made between Vendor and Reseller. In it the Reseller agrees to provide special promotion or promotions of the Product Promotion. Reseller will take the necessary steps to insure the Promotion is timely and completely carried out by doing one or more of the following, as appropriate:
*Delivering through messenger or other service to each of Reseller's selling locations or outlets the promotional materials and/or products described in the Agreement;
*Informing local managers that Vendor's personnel will be present to provide additional training and or support, and the dates of the training and support;
*And/or confirming with local managers that Reseller's obligations are being timely completed.
If the Promotion involves placement of Vendor's advertising in a catalog, tabloid or circular insert, Reseller shall insure that such advertisement or insertion, if any, is made exactly as specified in the Agreement.
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